https://www.youtube.com/watch?v=7L9Mktg98ow&t=4s So what does it mean to give more to your readers? Because we're always on this hunt, right? We want to do those list things, and swaps, and build our lists with ads. And we're always … [Read more...]
The Black Hole of Amazon Ad Data
https://www.youtube.com/watch?v=X_MVY9Egvzo&t=3s I have a bit of a hot take for you today about Amazon Advertising. I don't know if everyone's gonna agree with me, but I believe that in order to best factor in pages read (a.k.a. … [Read more...]
My Biggest Amazon Ad Mistakes: How I Gave Jeff Bezos More More Vacation Money
https://www.youtube.com/watch?v=JVdbNgEf2jE&t=5s I know that I'm not perfect by any way, shape, or form. And I've made a few big mistakes on the Amazon ad platform, to be sure. One of 'em, man, I lost some money trying to bid too … [Read more...]
Am I an Imposter? The Curious Case of Michael Jordan vs. Steve Kerr
https://www.youtube.com/watch?v=_RH5W1Tm5Ko I gotta tell ya, and I know a lot of people feel this way sometimes, but I feel like an imposter some of the time. And it's disheartening. I know that there's a lot of people out there who promote … [Read more...]
My Dream Wish List: The Amazon Ad Dashboard
https://www.youtube.com/watch?v=svIMdZlCc2g&t=6s Okay, let's imagine this scenario in which Jeff Bezos calls me… This isn't real, but let's say Jeff Bezos calls me and says, "Bryan, we want you to change the Amazon Ad Dashboard for the … [Read more...]
Why do I love authors?
https://www.youtube.com/watch?v=6mNRjg9LsLQ&t=1s So why do I care about authors? Why do I do all of the podcasts that I do, why do I do all of these videos, and why am I putting out a lot of content for authors? Well, part of the reason … [Read more...]
Amazon Has Hidden These Essential Stats
If you've never run any kind of Amazon ads, I just wanna give you a little warning when you first go into the platform. So, there's actually a few steps that Amazon gives you when you first go in there, but it doesn't give you all of the … [Read more...]
How to Hunt Down Mythical Amazon Ad Unicorns
What is a unicorn? When I'm talking about a unicorn, I'm not talking about the mythical creature. I'm actually talking about an ad on the Amazon Ad platform that does a couple of things. You don't bid very high.You bid in the 20 to 40-cent … [Read more...]
How I Increased My Book Royalties 50% with Amazon Ads
I've been getting a lot of questions about how I increased my book royalties this year by 50% from using just Amazon ads. And the three things I did was one, I really started focusing on creating more ads every week. Amazon needs a … [Read more...]
Attention: Ignore These 3 Amazon Ad Stats
There are three statistics on Amazon's ad platform that you should absolutely ignore in 99.9% of cases. The first one is Orders. So the number of orders that came in through your ads Amazon seems like they're tracking is actually getting … [Read more...]