I know that it is really tempting to look at the newest, coolest thing…
One that maybe you’ve heard a podcast about or a tip about.
Or someone posted about the cool new thing that everybody’s doing and you say, “I need to add that to my repertoire too. I need to make sure I’m doing that too.”
That’s Shiny Object Syndrome.
You’re excited about the new thing and you’re more excited than you are the old thing that might have been working even better.
So that’s scary.
There’s a fear of missing out on that thing.
But there’s a difference between “Shiny Object Syndrome” and being an Early Adopter of something.
When you stumble onto something that maybe there haven’t been
10, 20 success stories about.
Something that you hear maybe one person has done but it sounds hard.
That’s being an “Early Adopter.”
So, the first thousand people who were on Instagram when nobody was on it yet and had to work their butts off to be seen…
They were Early Adopters.
Right now, Instagram might be a shiny object for you that you want to do because “everyone is doing it.”
But then there’s newer platforms like Tik Tok that a bunch of kids are on but not that many authors are on.
So if you went on Tik Tok as Gary Vaynerchuk suggests a lot these days…
You might end up being an Early Adopter there.
And being an Early Adopter doesn’t come with a lot of accolades now.
It comes with a lot of hard work.
It comes with a lot of learning.
And if that platform, or that task you’re doing, ends up being a success because you’re one of the first on the scene to work hard on it, you’ll likely have some success too.
That’s not as likely to happen when you’re chasing the “shiny objects.”
So I hope that clears things up.
Thanks for reading.