Today on the show, author Jim Heskett and copywriting guru Abigail Dunard tackle an author-submitted blurb to dissect it and understand how to write killer sales copy.
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Here are this episode’s read-along selections:
Author: Annie Rae
Title: Shattered Illusions
Sexy, growly mountain men with protective instincts must be her kryptonite because the harder Evie fights her attraction to Wyatt the more his sweet smoothness breaks her down.
When life drops a Texas-sized bomb in her lap, by way of a crooked boss, the mafia, and some very muscled, very scary bullies, Eveline Amos packs up and heads to the one place she never thought she’d live again, her tribal lands, where everyone knows everybody. It’s stifling.
But while Evie adjusts to life at home with her family, she is constantly running into one of the sexiest mountain men she’d ever seen. Continuously… all over town. Wyatt’s magnetism and sexy brown eyes are impossible to resist, so is his big heart and love of animals. What is her lonely veterinarian heart to do?
For Wyatt McAllister, future alpha of the Big Paw Mountain Shifters, the responsibility on his shoulders is crushing. He’s growing a tourism business for his family’s survival and most stressful of all… dealing with his family.
It’s the absolute worst time to find his fated mate, but somehow, in the middle of giving an adventure tour, there she is. He knows she’s human, but her pull is irresistible and the longer he fights the attraction, the crazier she makes him. But how will Wyatt break his big secret to a human? Could she ever love him back?
By the time Evie’s demons catch up with her, Wyatt realizes that nothing else matters. He’s paws to the ground determined to save his mate before it’s too late. Wyatt will have his happily ever after, even if he has to tear through the entire mountain to get it.
–Abigail’s Targeted Tip:
Be purposeful with every contradicting word or idea.
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